Design
/
Direction
HP Craftmanship
/ About the project
As an ambassador for Z by HP, I was invited to interpret the theme "The power to reinvent beauty." Using their high-performance hardware, I created a visual piece that explores how technology can push the boundaries of digital design and modern aesthetics.
/ Info
Client:
HP
Role:
Design & Direction
/ Year
2018
Concept
Focused on the theme "The power to reinvent beauty," I created this piece to highlight the intricate process behind a finished artwork. Using the HP ZBook Studio x360, Photoshop, and Cinema 4D, I developed "Craftsmanship" to show that the beauty of a project lies just as much in the technical journey as it does in the final frame.
Behind the Scenes
