Had the pleasure to contribute with a loop video to showcase the new sneakers of the Brazilian company Reserva. 12 artists around the world were invited to create 12 loops showcasing their new shoes – each loop based on a keyword.
Shout out to DeerStranger for the cloth simulations!
Play Video
_Concept
The keyword for this loop was "comfort". With that in mind, I wanted to create something that was fun, but someone feel "comfortable". That came together as a bouncy castle.