_Info
Collaboration and experimentation is at the heart of everything done at ACO, so to celebrate 30 years of artistic leadership with Richard Tognetti, six short films were commissioned that would be inspired by the musicians and the music in the 2020 season. I was lucky to be one of them.
Designs were also used throughout the campaign’s print and digital media – posters, the season programme, the ACO website and social channels, tickets, and other collateral.
_Concept
The music for this piece is entitled “Tabula Rasa”, and the music touches a bit realm of a divine creature/figure. So for this piece we wanted to create our own divine creature that was mainly created with strings so it could fly following the music.
We kept it more close-ups at the beginning, revealing only the full creature midway through the song.
_Frames from the Ident
_Print Look Dev
_Print and Outdoor
_Making-Of
_Credits
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Design Direction
Nidia Dias
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Technical Director/Animation
Martin Gunnarsson
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Production Company
Substance
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Substance Creative Director
Scott Geersen
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Agency/Print Art Direction
Moffit.Moffit
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Music
Arvo Pärt’s "Tabula Rasa", performed by The Australian Chamber Orchestra
