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Project Name
 

Adidas ZX Flux


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Project Description
 

As part of the in-house team at FutureDeluxe, I worked on two 15” ads to promote the  ZX Flux shoe on adidas instagram. 
Each animation was inspired by the shoe itself.

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01. Space
Styleframes

We decided to have the one from space being formed by particles as it would be stars forming it, and the second one, mythological, was inspired by statues and museums. 

02. Mythological
Styleframes

Credits

Creative Direction: Andrew Jones / James Callahan
Producer: Bella Scarr

 

Sound Design: Zelig Sound
Agency: U-Dox

 

CG & Animation: Alexa Sirbu, Nidia Dias

Client
Adidas

Role
Styleframes, Animation